ASA Announces Member Benefit Deal With ContactPoint
By Gary Molinaro | April 28th, 2010 | Category: Service Executive News | No Comments »ASA has launched a new member benefit program with ContactPoint, a St. George, UT-based company that provides sales and service training approved for credit by the Automotive Management Institute (AMI). ContactPoint is offering a free customer sales and service appraisal to ASA members. As part of the appraisal, ContactPoint will make three calls posing as a potential customer. Each call will be uploaded to its secure website and then scored based on industry best practices. ASA member-shops will be provided a password to the site where owners can listen to the calls, view the scores and compare their sales teams with industry averages. A ContactPoint trainer will then review the calls with management and share tips for turning callers into customers. A specific URL for ASA members has been created to allow members to sign up online for the appraisal: www.contactpointsolutions.com/asa.
In related news, ASA members who carry workers’ compensation coverage through the Meadowbrook Insurance Group and who meet eligibility requirements will receive a dividend as a result of participating in the ASA group program. The dividend represents a 3-percent return of annual premium for policy year 2008-’09.
